Smith's long-term relationship with Long Road Sixth Form College continues with the production of a new sixth form college prospectus. Smith has refreshed the design using an unusual format and collation technique. Four distinct and differently-sized sections were used to facilitate easy and quick reference within the prospectus. The new design leads with a graphically illustrated '10 reasons to choose Long Road' – introduced to communicate the college's distinctive offer. The remaining three sections – each increasing in page size, use contrasting paper stocks. A photographic section showcases the college's facilities, this is followed by an extended 'Study' section and a course directory. Flapped  covers fold out front and back to reveal a calendar of college trips and events.